Show up when the right customer is looking.

Google Ads can put your service in front of people already searching for it. I plan and manage focused Search campaigns, connect them to a useful page, and show you what happened after the click.

THE SIMPLE VERSION
  1. Make the offer clear
  2. Send people to the right page
  3. Measure genuine enquiries
  4. Review, learn and improve

It has to make business sense.

Paid search is most useful when the value of a new customer can support the ad budget and the work needed to manage it.

Usually a good fit

  • People actively search for the service you sell.
  • You know what a worthwhile enquiry looks like.
  • You can respond to enquiries promptly.
  • You can fund a test long enough to learn from it.

We may start elsewhere if

  • Your offer or target customer is still unclear.
  • Your website gives visitors no useful next step.
  • You cannot yet measure calls or form enquiries.
  • The likely ad cost does not fit your margins.

If Ads are not the right first move, I will tell you. A better page or clearer offer may be more valuable.

A campaign connected to the whole enquiry journey.

There is more to it than switching ads on. The exact work is agreed in your proposal.

01

Plan

Review your service, search demand, location, competition and the budget needed for a useful test.

02

Set up

Build the campaign, ads and exclusions. Set up or improve the landing page and track enquiries.

03

Manage

Review search terms, budget, ad messages and page performance. Make changes based on what the campaign actually shows.

04

Report

Share spend, clicks and enquiries in plain English. Discuss lead quality and what happened after the enquiry.

You keep visibility and control.

Your business has its own Google Ads account. You pay Google directly for ad spend, and Mupstack's setup and management fees are quoted separately. You can see the account and its performance. I do not promise a fixed number of leads or sales.

I have managed Search campaigns for my own businesses. For client work, I start with a clear test plan and report what the data can actually support.

Tell me what a good enquiry is worth to you.

Share your service, location, current site and what you would like to improve. I will give you an honest view of whether a campaign is worth testing.

Ask About Google Ads